Managing Partner Steve Penny is a Director of Swansea City Football Club and the Liberty Stadium Management Company.

One of the most successful clubs in Welsh football, SCFC has won 10 Welsh Cups and led the English Football League First Division in December 1981, before finishing the season in 6th position. Swansea are one of only two Welsh clubs to have competed in the top flight of English football, and are currently the only Welsh Premier League team.