Advertising Strategy

Almost every business needs to promote itself in some way, reaching out to customers and potential customers.

An Email Policy for Your Employees

More and more businesses are using email to improve their communications.

An Internet Policy for Your Employees

The Internet is a powerful tool for improving your business’ efficiency.

Assertiveness

Greater assertiveness can be the key to getting the best out of your people — increased sales, better customer service, higher productivity and more ideas for improvement.

Being Sued

Accidents, mistakes and misunderstandings can happen in any business.

Benchmarking

Every business can use benchmarking.

Budgeting

No business can know exactly what the future holds.

Building Customer Loyalty

Customer loyalty matters because selling more to existing customers is easier, and cheaper, than finding and selling to new ones.

Business Angels

Finance of £25,000 to £750,000 can be surprisingly difficult to obtain.

Buying a Business

Buying a business can be a big step forward, or it can turn out to be disastrous.